Godiva
ONGOING SOCIAL
Our goal was to establish a lively yet luxurious tone of voice, making sure to preserve GODIVA’s heritage as they pivoted from a classic gifting chocolate to an everyday indulgence. As the copywriter on the brand, my art partner and I developed shoot concepts as well as evergreen content that played into social trends while maintaining a cohesive look and feel.
And yes, I obviously consumed an unprecedented amount of truffles on shoot day.